Press Release

  • Formula E

Hollywood flair for the Hankook iON Race

Hollywood flair for the Hankook iON Race

American actor Adrien Brody visited Formula E in Diriyah, where he too was impressed by the performance of the Hankook iON Race. The Oscar winner from New York took the Gen3 demo car for a spin. “I grew up with drag racing and have gained a bit of experience at racetracks in the past. As such, I am very grateful for the opportunity to drive the Formula E GEN3 at the Diriyah Street Circuit. That has given me even more appreciation and respect for this sport and the talent, ability and fighting spirit possessed by these drivers. These electric cars have so much torque and are so unbelievably light that you really need to be very sensitive to get them round the corners and avoid them becoming twitchy on the straights,” said Brody after his test drive.

For decades, Hankook has been one of the first ports of call when it comes to international motorsport. Hankook supplies its race tyres to globally-renowned series, high-class junior formats and popular grassroot events. With new collaborations and partnerships, the company is constantly enhancing its status as a global player on the motorsport scene: in total, Hankook is actively involved in more than 50 series in 2023. Since Season 9, Hankook has been the new and exclusive technical partner and tyre supplier of the ABB FIA Formula E World Championship. In close cooperation with Formula E, the iON Race was developed for the world championship. Roughly 30 percent of the high-performance tyre is made of sustainable materials. With this commitment, Hankook is taking another pioneering step towards energy efficiency and sustainability in motorsport. The premium tyre maker’s portfolio covers a broad spectrum. This includes the 24H Series powered by Hankook, one of the most prestigious endurance series in the world, as well as the FIA ERC4 Junior Championship on the rally scene, popular touring car championships ADAC TCR Germany and TCR Italy, many high-class one-make cups for a wide range of renowned manufacturers, junior single-seater series, and assorted international racing events.

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Hollywood flair for the Hankook iON Race

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