Press Release

  • Formula E

Inspirational eye-catcher: extraordinary city, extraordinary designs

Inspirational eye-catcher: extraordinary city, extraordinary designs

The pulsating metropolis of Tokyo also inspired plenty of creativity in Formula E. For example, Nissan lined up at its first home race – the company’s headquarters are located less than an hour from the racetrack in Tokyo – with an extraordinary special livery. With the famous cherry blossom, for which the Japanese capital is renowned, about to bloom, the whole car was given a cherry blossom look. Furthermore, the front wing was adorned with the slogan “We Love Tokyo”.

Porsche also thrilled fans with a new design. Both Porsche 99X Electric sported a neon-pink livery – a “visual homage to Tokyo with its world-famous neon advertisements, as well as the Japanese street art and car culture".

Japanese company Liberty Walk developed a specific chassis kit for the Gen3 show car. The firm modified the front wing and sidepods, and also designed a large rear wing for the car. The eye-catcher, obviously on the Hankook iON Race, was displayed in the Fan village throughout the race weekend.

For decades, Hankook has been one of the first ports of call when it comes to international motorsport. Hankook supplies its race tyres to globally-renowned series, high-class junior formats and popular grassroot events. With new collaborations and partnerships, the company is constantly enhancing its status as a global player on the motorsport scene: in total, Hankook is actively involved in more than 50 series in 2023. Since Season 9, Hankook has been the new and exclusive technical partner and tyre supplier of the ABB FIA Formula E World Championship. In close cooperation with Formula E, the iON Race was developed for the world championship. Roughly 30 percent of the high-performance tyre is made of sustainable materials. With this commitment, Hankook is taking another pioneering step towards energy efficiency and sustainability in motorsport. The premium tyre maker’s portfolio covers a broad spectrum. This includes the 24H Series powered by Hankook, one of the most prestigious endurance series in the world, as well as the FIA ERC4 Junior Championship on the rally scene, popular touring car championships ADAC TCR Germany and TCR Italy, many high-class one-make cups for a wide range of renowned manufacturers, junior single-seater series, and assorted international racing events.

You can find more information at https://www.hankook-motorsport-media.com

all press releases

Downloads

Inspirational eye-catcher: extraordinary city, extraordinary designs

23 FENESTRAZ Sacha (fra), Nissan Formula E Team, Nissan e-4ORCE 04, action during the 2024 Tokyo ePrix, 4th meeting of the 2023-24 ABB FIA Formula E World Championship, on the Tokyo Street Circuit from March 28 to 30, 2024 in Tokyo, Japan - Photo Florent Gooden / DPPI

File size: 6 MB

Inspirational eye-catcher: extraordinary city, extraordinary designs

94 WEHRLEIN Pascal (ger), TAG HEUER Porsche Formula E Team, Porsche 99X Electric, action during the 2024 Tokyo ePrix, 4th meeting of the 2023-24 ABB FIA Formula E World Championship, on the Tokyo Street Circuit from March 28 to 30, 2024 in Tokyo, Japan - Photo Florent Gooden / DPPI

File size: 3 MB

Inspirational eye-catcher: extraordinary city, extraordinary designs

File size: 16 MB

9pm media

Motorsports Communications

+49 (0) 40 65915300